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Restaurant, Bar

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O Ponto Brazilian Steakhouse

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The Client

O Ponto Brazilian Steakhouse is a new destination point for fine dining in downtown Sacramento. Recognized for its fine dining and unique Brazilian experience of endless meats, sides, and salads. Their ambiance, culinary traditions, and outstanding hospitality services deliver a well-orchestrated ride that plays with colors, textures, temperatures, and flavors, leading guests to experience all five senses at the same time. That’s what they refer to as the #TheOpontoExperience

The Challenge 

Even with a stunning venue and well-crafted menu, O Ponto Steakhouse lacked brand consistency across all social media platforms. This undertaking posed an immense challenge. It was crucial for the restaurant to craft quality and engaging pictures of the venue and their offerings.

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The Solution

Analytix Media scheduled a professional photographer to capture new images of stunning venues, unique artwork and the ambiance of the O Ponto Steakhouse. Another purpose for the photo shoot was to capture The O Ponto Experience through a display of amazing rodizio style meats.

In addition, Analytix Media took on the challenge of redesigning dinner and wine selection menus to showcase their fine dining experience.

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O Ponto Brazilian Steakhouse was a hidden gem that didn't focus on exposure and brand recognition upon opening their doors. Analytix Media was able to turn around a struggling high end restaurant and O Ponto is now booked out daily with a wait list for reservations.

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