*statistics and screenshot may not represent current data
The Client
Sapphire LV was recently voted “Best Gentlemen’s Club” by the Las Vegas Review Journal in their annual “Best of Las Vegas” competition. This was Sapphire’s 8th consecutive year winning this title. In addition, Sapphire Las Vegas won “Best Bachelor Party”, CFV Sapphire Comedy Hour won “Best Comedy”, and their male revue, Men of Sapphire, was named “Best Bachelorette Party”. As if it wasn’t enough, Sapphire Pool & Day Club won “Best Day Club in Las Vegas” for the third consecutive year.
The Challenge
Located in the entertainment capital of the world, Sapphire Las Vegas was facing some pretty impressive competition. Unhappy with the dull design of their existing website, Sapphire wanted to take the center stage with online presence that reveals their venue, services and offerings as the “Number One” club in Las Vegas. On top of that, Sapphire needed their website to be a lead generator for their concierge team.
The Solution
Analytix Media created a modern, interactive, and user-friendly website that reflects Sapphire’s culture and offerings. Our design team preserved Sapphire’s existing branding while completely changing the look and feel of the site to no longer look “scammy”. To encourage lead generation, Analytix Media created a variety of landing pages and populated the website with strategically placed CTA’s and lead forms. We then optimized the website for mobile use in order to appeal to the booming travel industry in Las Vegas.
What Are The Most Common Mistakes Seen During Our Website Audits?
Building an optimized, user friendly website is a considerably sophisticated task. We come across countless websites in need of major upgrades. Below, we have listed some of the most common mistakes we come across. Although these may be very basic principals, it can make or break your website's purpose, therefore costing you conversions :(
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